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AI, DIY, and the Care Plan
You know that moment when you think, “I’ll just update this myself”? This morning, my fellow web developers and myself had a conversation about clients who prefer to take on...
Pop-Ups Work… Pop-Ups Suck… Let’s Talk About It
We had another really interesting debate among web developers. If pop-ups are hated so much, how come they (as evidenced by statistics) work? If pop-ups work, then why (as evidenced...
Business Cards that Engage the Mind
Most of us have a pile of business cards gathering dust in a corner of the desk. We glance at them once, maybe twice, and eventually they end up in...
AI on Your Website: When to Use It, When to Avoid It, and the Ethics of It All
Artificial intelligence is everywhere right now, and it’s tempting to think it might be the shortcut you’ve been waiting for: quick logos, instant illustrations, endless streams of blog posts. But...
Marketing a Mental Health Practice in Canada – Without Testimonials
What do you do when one of the most common marketing tools - social proof, like google reviews - is completely off limits? For Canadian counsellors, this is reality. And...
Networking for Small Business Owners (Without the Ick Factor)
Small businesses don’t usually win on budget, but we can win on relationships. If you're not getting new clients from massive ad campaigns, where are they coming from? The answer...
Building “to code”
Here's a meme that circulated in the web agency space recently. I’ve experienced this often... someone asks me for a website quote, and when I follow up later, they say:...
Vehicle Wraps – Why Blend in if You Could Stand Out?
Traffic today is dominated by a limited palette of vehicle colors. Industry reports and automotive color trend analyses show that most cars on the road are white, gray, black, or...
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We respectfully express our gratitude and appreciation to live and create on the unceded traditional territory of the T’Sou-ke First Nation - HÍSW̱KE - as well as the lands around the Mississippi (Bulbancha) River where Native peoples have lived since time immemorial. We strive to uphold our mutual values of storytelling and environmental stewardship.
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